The South by Southwest® (SXSW®) Conference & Festivals celebrate the convergence of the interactive, film, and music industries. Fostering creative and professional growth alike, SXSW® is the premier destination for discovery.


An incubator of cutting-edge technologies and digital creativity, the South by Southwest (SXSW®) features five days of compelling presentations and panels from the brightest minds in emerging technology, scores of exciting networking events hosted by industry leaders and an unbeatable lineup of special programs showcasing the best new websites, video games and startup ideas the community has to offer. From hands-on training to big-picture analysis of the future, SXSW Interactive has become the place to discover the technology of tomorrow today.



Expanding diversity and inclusion at SXSW is a very important part of our intentional strategy to increase authentic and natural diversity and inclusion throughout the innovation, entrepreneurship and investment ecosystems. Why? It’s simple.

SXSW shapes global narratives and perspectives; fosters authentic conversations and dialogue; and creates serendipitous moments and opportunities to connect with the leaders of tech, capital and culture.


Over the course of three days, minority students from Historically Black Colleges and Universities (HBCU’s), Hispanic Serving Institutions (HSI’s) and Predominantly White Institutions (PWI’s) will experience all that SXSW has to offer. Students will also participate in a technology and entrepreneurship ecosystem onboarding boot camp and opening reception on Friday, March 8 on the campus of Huston-Tillotson, panels on coding, entrepreneurship and STEAM on March 9 and direct engagement with university recruiters throughout the entire weekend.

Our thesis is simple: Diversify SXSW and we will diversify the innovation, entrepreneurship and investment ecosystem for all. We accomplish this by bringing the smartest and brightest minority college students to SXSW.

“SXSW Interactive is excited to be working with Opportunity Hub on helping to bring more HBCU students and young people of color to Austin in March,” said Hugh Forrest, Director, South by Southwest Interactive Festival. “Exposing these entrepreneurs to all the opportunities for learning and networking that SXSW has to offer is important in their development as cofounders. These young HBCU entrepreneurs are likewise important in the continued development of SXSW as a more diverse and inclusive ecosystem for all. Initiatives such as this one are a strong step towards achieving the goal of a more diverse tech industry.”